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Ford Motor announced Wednesday that 85 percent of each Ford vehicle made now is recyclable
Ford Motor announced Wednesday that 85 percent (by weight) of each Ford vehicle made now is recyclable.
Apparently, CEO Bill Ford's misspent youth carousing with "known and suspected environmentalists" back in the day has paid off. And it seems to be the little things that count, according to Ford Motor.
(Credit: Ford Motor) In addition to the usual car parts that have been recycled for years, Ford has also been adding sustainable raw materials or recycled materials for components in select cars.
Ford's use of components like splash shields and engine covers made from post-consumer recycled plastics has prevented an estimated 25 million to 30 million pounds of plastic from going into landfills, according to company statistics.
The 2010 Ford Taurus, for example, will be the 11th Ford vehicle to have seat cushions, seatbacks, and headrests made from soy and biomass-based foam. Ford-produced vehicles that already have this include: the Ford Mustang, F-150, Focus, Flex, Escape, Expedition, Econoline, Mercury Mariner, Lincoln MKS, and Lincoln Navigator.
The company is also using seat fabrics made from recycled yarn in the Ford Escape and Escape Hybrid, and in the 2010 Ford Flex the storage bins are made from wheat straw-reinforced plastic. lts goal is to eventually make cars where none of the plastic components are made from petroleum, but from things that are completely compostable.
"Natural fiber-reinforced plastics and plant-based polymer resins help reduce CO2 emissions by being entirely compostable, and in some cases reduce weight, which helps improve fuel economy," Debbie Mielewski, technical leader of Ford Plastics Research, said in a statement.
So, why is Ford suddenly spinning all this oh-we-forgot-to-mention-we've-always-been-environmentalists info now? In addition to it being Earth Day, it could be that Ford is as flabbergasted as the rest of us that the 2010 World Green Car of the Year award went to a green branding program instead of an actual car. Volkswagen won the prestigious car award for its BlueMotion versions of the Golf, Passat, and Polo. BlueMotion is their brand name for the versions of the cars that include extra efficiency technology.
Perhaps Ford is taking it one step further and planning to add sustainable materials into its own green branding of cars.
P.S. Are you 'Advertising' or 'Marketing' ?
Ask me the Difference?
Ford Motor announced Wednesday that 85 percent of each Ford vehicle made now is recyclable
Ford Motor announced Wednesday that 85 percent (by weight) of each Ford vehicle made now is recyclable.
Apparently, CEO Bill Ford's misspent youth carousing with "known and suspected environmentalists" back in the day has paid off. And it seems to be the little things that count, according to Ford Motor.
(Credit: Ford Motor) In addition to the usual car parts that have been recycled for years, Ford has also been adding sustainable raw materials or recycled materials for components in select cars.
Ford's use of components like splash shields and engine covers made from post-consumer recycled plastics has prevented an estimated 25 million to 30 million pounds of plastic from going into landfills, according to company statistics.
The 2010 Ford Taurus, for example, will be the 11th Ford vehicle to have seat cushions, seatbacks, and headrests made from soy and biomass-based foam. Ford-produced vehicles that already have this include: the Ford Mustang, F-150, Focus, Flex, Escape, Expedition, Econoline, Mercury Mariner, Lincoln MKS, and Lincoln Navigator.
The company is also using seat fabrics made from recycled yarn in the Ford Escape and Escape Hybrid, and in the 2010 Ford Flex the storage bins are made from wheat straw-reinforced plastic. lts goal is to eventually make cars where none of the plastic components are made from petroleum, but from things that are completely compostable.
"Natural fiber-reinforced plastics and plant-based polymer resins help reduce CO2 emissions by being entirely compostable, and in some cases reduce weight, which helps improve fuel economy," Debbie Mielewski, technical leader of Ford Plastics Research, said in a statement.
So, why is Ford suddenly spinning all this oh-we-forgot-to-mention-we've-always-been-environmentalists info now? In addition to it being Earth Day, it could be that Ford is as flabbergasted as the rest of us that the 2010 World Green Car of the Year award went to a green branding program instead of an actual car. Volkswagen won the prestigious car award for its BlueMotion versions of the Golf, Passat, and Polo. BlueMotion is their brand name for the versions of the cars that include extra efficiency technology.
Perhaps Ford is taking it one step further and planning to add sustainable materials into its own green branding of cars.
P.S. Are you 'Advertising' or 'Marketing' ?
Ask me the Difference?
Reskinned Lincoln MKX crossover has more luxury, leg room
2010 DETROIT AUTO SHOW
Reskinned Lincoln MKX crossover has more luxury, leg room Jamie LaReau
Automotive News -- January 12, 2010 - 12:01 am ET
Automotive News -- January 12, 2010 - 12:01 am ET
The MKX features Ford's new driver connect technology, which uses two liquid crystal display screens showing the speedometer, gasoline gauge and other information.
DETROIT -- The reskinned 2011 Lincoln MKX crossover has a newly sculpted tailgate and new exhaust tips but still uses the split-front waterfall grille and basic body design.
The MKX, unveiled today at the Detroit auto show, comes with a 3.7-liter V-6 engine with 305 hp, a 15 percent boost over the previous generation. It will get an estimated 25 mpg on the highway, Ford Motor Co. says.
Ford has retuned the springs and shocks on the MKX for an improved ride.
The new interior is more luxurious with hand-stitched seams. The second row of seats has more leg room.
The MKX will also feature Ford's new driver connect technology, which uses two liquid crystal display screens showing the speedometer, gasoline gauge and other information. There is an 8-inch touch screen to control audio, navigation, climate control and phone.
All future Lincoln vehicles will have the technology, called “MyLincoln Touch,†as standard equipment.
The technology will be featured in MKX advertising. Ford's Jason Mase, product marketing manager for CUV's, says Ford will launch the advertising for the MKX during the 52nd Annual Grammy Awards on Jan. 31.
The MKX, unveiled today at the Detroit auto show, comes with a 3.7-liter V-6 engine with 305 hp, a 15 percent boost over the previous generation. It will get an estimated 25 mpg on the highway, Ford Motor Co. says.
Ford has retuned the springs and shocks on the MKX for an improved ride.
The new interior is more luxurious with hand-stitched seams. The second row of seats has more leg room.
The MKX will also feature Ford's new driver connect technology, which uses two liquid crystal display screens showing the speedometer, gasoline gauge and other information. There is an 8-inch touch screen to control audio, navigation, climate control and phone.
All future Lincoln vehicles will have the technology, called “MyLincoln Touch,†as standard equipment.
The technology will be featured in MKX advertising. Ford's Jason Mase, product marketing manager for CUV's, says Ford will launch the advertising for the MKX during the 52nd Annual Grammy Awards on Jan. 31.
Four Catholic men and a Catholic woman were having coffee.
Four Catholic men and a Catholic woman were having coffee.
The first Catholic man tells his friends, "My son is a priest, when he
walks into a room, everyone calls him 'Father'."
The second Catholic man chirps, "My son is a Bishop. When he walks
into a room people call him 'Your Grace'."
The third Catholic gent says, "My son is a Cardinal. When he enters a
room everyone says 'Your Eminence'."
The fourth Catholic man then says, "My son is the Pope. When he
walks into a room people call him 'Your Holiness'."
Since the lone Catholic woman was sipping her coffee in silence,
the four men give her a subtle, "Well....?"
She proudly replies, "I have a daughter,
Slim,
Tall,
38D breast,
24" waist and
34" hips.
When she walks into a room, people say, "Oh My God."
The first Catholic man tells his friends, "My son is a priest, when he
walks into a room, everyone calls him 'Father'."
The second Catholic man chirps, "My son is a Bishop. When he walks
into a room people call him 'Your Grace'."
The third Catholic gent says, "My son is a Cardinal. When he enters a
room everyone says 'Your Eminence'."
The fourth Catholic man then says, "My son is the Pope. When he
walks into a room people call him 'Your Holiness'."
Since the lone Catholic woman was sipping her coffee in silence,
the four men give her a subtle, "Well....?"
She proudly replies, "I have a daughter,
Slim,
Tall,
38D breast,
24" waist and
34" hips.
When she walks into a room, people say, "Oh My God."
Tech Tips of the week
Once in a while I will come across a few items to make our busy lives a little less heck-tic.
http://www.idrivelite.com - this is a Free Service to back your phone contacts on your BlackBerry, iPhone or iTouch wireless with just a touch of a button.
iDrive also can backup your computer files remotely and securely!
I am sure like me to do not have the occasion to send a fax but now and then it is the only method so........ how about a Free Service
That's all for now and be productive, be a good person, do the right thing!
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